The high-profile Synergy
professionals have front line experience with over 110 operators including
twenty-seven of the top fifty national restaurant chains. Synergy's relationships
enable them to bridge the gap between manufacturers and chain restaurants
to create important brand building strategic alliances that are a "Win-Win"
for both operators and suppliers.
- Showcase your products to key "decision makers."
- Meet your client's needs with operationally sound solutions.
- Solidify
loyal relationships with upgraded training.
The Synergy “Go To Market” Process
- Preliminary Review of Product Line and Capabilities
- Targeting Accounts & Identifying Opportunities
- Leveraging Relationships to Establish Appointments
- Menu Concept Development & Review Prior to Working Recipes
- Research & Development of Working Recipes
- Chain Culinary Presentation, Tasting and Analysis
- Project Follow-through
NEW PRODUCT CULINARY SUPPORT
- Preliminary Review of Product Line and Capabilities
- Ideation Sessions
- New Concept Development to Expand your Product Line
- Internal Product Development to Benchmark a "Gold Standard" for Commercialization
- Menu
Concepts to Showcase your Products to Chain Accounts
SALES FORCE TRAINING & DEVELOPMENT
- Industry Trends & Chain Insights
- Food Cost 101 - Confidently addressing the operators' financial concerns
- Culinary 101 - Cooking principles that establish credibility
- Culinary Presentation Preparation - Exceeding your customers' expectations
- Menu and Product Ideation Sessions
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